Workshop: Communication
Co-Host of the workshop "Finding the Right Voice: How Universities Can Communicate Sustainability Without Losing Credibility".
Bastian von Lehsten is co-founder and managing director of the Berlin-based design agency Novamondo, which he founded in 2004. The agency specialises in issues relating to social change – including the transformation of regions and organisations, change processes in public institutions, and sustainability communication. In 2024, he also founded Novisio GmbH, which implements challenge-based innovation projects. After studying visual design at the Schwäbisch Gmünd Universityof Design, he worked as a lecturer at various universities from 2008 to 2016, focusing on design, communication and branding. Together with his business partners Christian Schlimok and Luzius Rüedi, he initiated a seminar for international Master’s students at the Berlin School of Economics and Law on sustainability communication, green marketing and green innovation, which he continues to lead to this day. His expertise encompasses brand and communication strategy, change management, service design and sustainability communication. In 2024, he co-authored a book with Christian Schlimok, published by Springer Gabler, on the relationship between brand management, innovation and sustainability.
